A proven powerful, versatile and cost-effective marketing tool, direct mail can be used by itself or it can be the driving force behind your marketing efforts. Find out what your competitors don’t know about direct mail and how you can use it to your advantage.
Direct mail consists of any hard copy marketing materials sent via the United States Postal Service, or any of the private delivery services, such as DHL, UPS, or FedEx. This can include, but is not limited to, sales letters, brochures, postcards or even multi-dimensional mail (a.k.a. lumpy mail). This can be a powerful, yet very cost conscious way to reach your consumer. Coupling this medium with a highly targeted mailing list, your direct mail marketing campaign can deliver a phenomenal return on your investment.
Getting started on your direct mail marketing campaign
If you do not have an existing direct mail piece, we can and will need to create one for you. Whichever format you have chosen for your campaign, you will need to allow time for design and layout, and printing. Your mailing list will need to be saved in an electronic file format, such as a database, spreadsheet, or CSV file, otherwise, a mailing list will have to be created or be purchased.